The fifth-generation Toyota GR Supra was unveiled at the January 2019 North American International Auto Show in Detroit, ending a seventeen-year hiatus for the nameplate since the A80 generation was last sold in 2002. Co-developed with BMW and manufactured in Austria, the road car was sold under the Toyota Gazoo Racing brand and powered by BMW-sourced turbocharged engines. On July 5, 2018, Toyota Gazoo Racing announced that the Supra nameplate would also enter NASCAR's Xfinity Series for the 2019 season, building on the excitement surrounding the road car's imminent public launch.
The Supra made its NASCAR debut in February 2019. On February 23, 2019, Christopher Bell of Joe Gibbs Racing scored the car's first NASCAR victory at Atlanta Motor Speedway, just weeks into the new season. The pace of success was striking: the Supra won six of the first eleven races of the 2019 Xfinity season, including three victories from part-time driver Kyle Busch.
The Supra's competitive momentum continued across subsequent seasons. At the end of the 2021 NASCAR Xfinity Series season, Daniel Hemric drove his Supra to a victory at Phoenix Raceway, claiming the series championship. It was Hemric's first Xfinity title.
In 2022, Ty Gibbs delivered a dominant campaign in a Supra, recording seven wins and claiming his first Xfinity Series championship, further cementing the nameplate's standing in the series.
While the NASCAR Supra drew attention in North America, Toyota's GR Supra was simultaneously succeeding in Japan's Super GT championship from 2020 onward. The GR Supra GT500 and GT300 variants competed in the GT500 and GT300 classes respectively. By 2025, the GT500 version had won 24 races and four championships in five seasons, and the GT300 version had added eight race wins and one championship. The GT500 car used a 500 kW 2.0-litre turbocharged four-cylinder engine under Super GT regulations.
TGR Team au TOM'S and drivers Sho Tsuboi and Yuhi Sekiguchi won the 2021 GT500 championship after overcoming a 16-point deficit in the final round. The same team with Sho Tsuboi and Ritomo Miyata won again in 2023, with consecutive championships following in 2024 and 2025 with Tsuboi and Kenta Yamashita.
Toyota also offered the GR Supra GT4 as a customer racing car, unveiled as a production model in October 2019. The GT4 variant featured a 320 kW engine, a seven-speed automatic transmission, Brembo six-piston front brakes, and KW dampers. Sales began in Europe in March 2020. By 2022, more than fifty GR Supra GT4 cars had earned victories in eleven national and international GT4 championships and recorded over 100 podium finishes. An updated GR Supra GT4 EVO was released in October 2022 with improved engine performance and braking.
The Toyota Supra's NASCAR chapter, beginning with Christopher Bell's debut win at Atlanta in February 2019, established the nameplate as a consistent championship contender in the Xfinity Series. Backed by Joe Gibbs Racing's resources and the broader Toyota Gazoo Racing performance program, the Supra brought a globally recognizable sports car identity into American short-track and superspeedway racing, contributing to Toyota's sustained competitiveness in NASCAR's second-tier series.